The job market is doing well. More companies are hiring and the unemployment rate continues to decrease, but that also means jobs are becoming more competitive. If you’re in search of a new job and want to stand out from the crowd, it may be time to take a creative approach with non-traditional job search tactics.

You can only update your resume and LinkedIn profile so many times before you can’t do much more. There are plenty of tools that can help with the job search, but if you’re creative and want to step outside of the box, these non-traditional job search tactics could be the best thing you do for your career.

Write a biography: Communication is key when it comes to the hiring process. If you love writing, think about writing a biography to show you’re a good cultural fit for potential employers. This will help you get past the initial steps of the hiring process and demonstrate why you are the right candidate. When you’re putting the biography together, take a look at the company website and try to understand the “voice” behind the company. Keep the biography short and sweet and send it when you apply for the position.

Infographic Resume: If you want to display your artistic side, think about an infographic resume. This approach is becoming more popular as they grab the attention and are often more noticeable than traditional resumes. If you’re thinking about sending an infographic resume there are a few things to keep in mind: Employers expect to see a traditional resume so send both when you apply. Don’t make it too flashy and make sure there is a purpose behind the fancy resume. You don’t want to get employers to become too distracted by your resume.

Create a presentation: There are certain jobs that involve a lot of presentations and this is where creating a presentation could come in handy. If you’re applying for a job that includes presenting or creating presentations, consider sending one along when you send in your application.

Shoot a quick video: This is a great way to show employers you and how you act, speak, etc. It can be a very effective way in landing the right job. If the job is client-facing a video is a great way to show how you handle people. Keep the video short and sweet, and remember, it’s best to show, not tell.